Privecy Policy

Privacy policy

We, the National Diamond Company, are committed to maintaining our utmost protection of user privacy. We have developed our Privacy Policy to better serve those who are concerned about how their “Personally Identifiable Information” (PII) is being used online. Personally Identifiable Information (PII) is information that can be used alone or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your personal information in accordance with our website.


Information we collect:

We collect “non-personal information” and “personal information”. Non-personal information includes information that cannot be used to identify you personally, such as anonymous usage data, general demographic information we may collect, referring/exit pages and URLs, platform types, preferences you submit and preferences that are generated based on data provided and number of clicks. Personal information includes your full name, email address, postal address, phone number, identification number, and other details to assist you with your experience.


When is information collected?

Besides information that your browser automatically provides when you visit our website, we collect information from you when you register with our website, when you place an order, sign up for a newsletter, respond to a survey, fill out a form, or enter information on our website. By registering, you authorize us to collect, store and use your information in accordance with this Privacy Policy. Users can change their personal information by logging into their account, and users can opt out of receiving further newsletters and updates.


How do we use and share information?

personal information:

Except as set forth in this Privacy Policy, we do not sell, trade, rent or share your personal information with other parties for marketing purposes without your consent. We share personal information with vendors who perform services for the Company, and they use your personal information only in accordance with our Privacy Policy.


In general, the personal information you provide to us is used to help us communicate with you. For example, we use Personal Information to contact Users in response to questions, solicit feedback from Users, and inform Users about promotions.


We may share personal information with third parties if we have a good faith belief that access, use, retention, or disclosure of the information is reasonably necessary to satisfy any applicable legal process or enforceable governmental request; to enforce applicable Terms of Service, including investigation of potential violations; address fraud, security, or technical concerns; or to protect against harm to the rights, property, or safety of our users or the public as required or permitted by law.


Non-personal information:

In general, we use non-personal information to help us improve and personalize your user experience. We also collect non-personally identifiable information in order to track trends and analyze usage patterns on the Site. This Privacy Policy does not in any way limit our use or disclosure of Non-Personal Information, and we reserve the right to use and disclose such Non-Personal Information to our partners, advertisers and other third parties at our discretion.


In the event that we undergo a business transaction such as a merger, acquisition by another company, or sale of all or a portion of our assets, your personal information may be among the assets transferred. You acknowledge and agree that such transfers may occur and are permitted by this Privacy Policy, and that whoever acquires our assets may continue to process your personal information as set forth in this Privacy Policy. If our information practices change at any time in the future, we will post the policy changes on the Site so that you can opt out of the use of the new information. We suggest that you check the Site periodically if you are concerned about how your information is being used.


How do we protect information?

Our website is regularly scanned for security holes and known vulnerabilities in order to make your visit to our website as secure as possible. Your personal information is held in secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you provide is encrypted via Secure Socket Layer (SSL) technology.


We implement a variety of security measures when a user orders, submits, or accesses their information.


All transactions are processed through the gateway provider and are not stored or processed on our servers.


We also protect your information from potential security breaches by implementing certain technical security measures including encryption, firewalls and secure socket layer (SSL) technology. However, these procedures do not guarantee that your information will not be accessed, disclosed, altered, or destroyed by breach of firewalls and secure server software. By using our Service, you acknowledge that you understand and agree to assume these risks.


Changes to our Privacy Policy

The Company reserves the right to change this policy and terms and conditions at any time. We will inform you of significant changes to our privacy policy by sending a notice to the primary email address specified in your account or by placing a prominent notice on our website. Significant changes will become effective 14 days after such notice. you will enter aNon-material changes or clarifications shall take effect immediately. You should periodically check the Site and this privacy page for updates.


Do we use “cookies”?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your web browser (if you allow) that enable the site's or service provider's systems to recognize your browser and capture and remember certain information. For example, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.


We use cookies to:

They help us remember and process the items in your shopping cart.

Understand and save user preferences for future visits.

Ad tracking.

Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You can do this through your browser settings (such as Internet Explorer). Every browser is different, so look at your browser's help menu to learn the correct way to modify your cookies.


If you disable cookies, some features will be disabled and will not affect the user experience that make your site experience more efficient and some of our services will not function properly.


However, you can still submit requests.